Stories by Malcolm Muir

CORRESPONDENT - SEATTLE, WA. Mal is an Australian native who has been a huge fan of airlines and aviation and currently works in airport-related operations. Email: malcolm@airlinereporter.com

https://www.airlinereporter.com

Airlines in the modern world seem to use social media one of two ways.  Either as an effective marketing tool with no ability to handle any customer service functions, or as a customer service tool with little-to-no ability to market effectively.  There are a rare few airlines that can do both of these things and […]