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2014: 138,116
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Alaska Unveils its Latest Disneyland Scheme


N570AS, "Adventure to Disneyland" taxis to the gate after flying in from painting photo by Bernie Leighton |

N570AS, “Adventure to Disneyland” taxis to the gate after flying in from painting – Photo: Bernie Leighton |

Alaska Airlines, in conjunction with Disney and the Make-A-Wish Foundation, has debuted its latest Disney special scheme. The newest version, which AirlineReporter exclusively spied a day ahead of the official launch, features popular characters from Disney-Pixar’s Cars franchise.

The aircraft was officially rolled out this morning in a ceremony at gate C-9 of Seattle Tacoma International Airport. The plane departed for Santa Ana’s John Wayne Airport due to its proximity to Disneyland. What made this flight special, other than the fact that it was the first commercial service of a new special livery, was that it was a surprise for four children on a very special holiday. Coming from as far away as Barrow, Alaska, these kids were being treated to an amazing vacation adventure from the Make-A-Wish Foundation.

If there was any doubt Alaska and Disney were going to make a big deal out of this, I was blown away when I arrived at the gate.

Continue reading Alaska Unveils its Latest Disneyland Scheme

Alaska Airlines Shows Off “Employee Powered” Livery

Check out that sparkle on the tail. Image: Alaska Airlines

Check out that sparkle on the tail – Photo: Alaska Airlines

Earlier this month, an Alaska Airlines Boeing 737-800 (N568AS) showed up at Paine Field with a special livery. Although the photos showed that the airline was up to something, it wasn’t obvious how cool this special livery was going to turn out.

It is more than just about looks – it’s really about celebrating those who work for the airline.  Not only does the livery sport a very sparkling tail, but also the signatures of more than 8,500 employees.

“Look closely and you will see the words “Employee Powered” by the L1 door,” said Ben Minicucci, executive vice president of operations and chief operating officer during the aircraft’s debut. “This aircraft is dedicated to you as a thank you for all you have done for this airline.”

Continue reading Alaska Airlines Shows Off “Employee Powered” Livery

Breaking: Delta to No Longer Provide Airport Services for Alaska Airlines

Image: David Parker Brown / Press Release: In response to sequestration budget cuts, Alaska Airlines is recommending that customers check the status of their flight before leaving for the airport and allow additional time to check in when traveling to or from Chicago, Fort Lauderdale, Los Angeles, Newark, San Diego and San Francisco. The Federal Aviation Administration plans to furlough air traffic controllers starting Sunday, which the agency predicts could cause extensive ground delays ranging from 50 minutes to two hours and a reduction in flight arrivals of 30 to 40 percent at certain airports. Alaska Airlines does not intend to pre-cancel any flights. The carrier is recommending that customers arrive at the airport two hours before departure for domestic flights and three hours before departure for international flights. Connection time between flights, especially when arriving from Mexico or Canada, may be challenging as travelers will need to clear customs and immigration. Travelers booking future flights are encouraged to allow adequate connection times in case air traffic delays continue. "While we hope the impact of these FAA furloughs does not cause massive flight delays across the country, it is with an abundance of care for our customers that we caution them—especially travelers flying to or from Los Angeles, San Diego and San Francisco where we have several daily flights," Alaska Airlines Chief Operating Officer Ben Minicucci said. Minicucci said the airline has contingency plans in place to divert flights and shuttle passengers to and from nearby airports should widespread delays occur. The airline will allow passengers who miss flights to rebook their travel when space is available, with no increase in fare or change fee. While the FAA says ground delays are expected to impact six airports Alaska Airlines serves, rolling delays could affect the carrier's entire 95-city operation and cause crew scheduling issues that would force the cancellation of dozens of flights. The airline is encouraging the public to share their feedback about the FAA's staffing cutbacks at Alaska Airlines operates more than 800 flights a day including an average of: •38 daily roundtrip flights to/from Los Angeles •20 daily roundtrip flights to/from San Diego •16 daily roundtrip flights to/from San Francisco • 5 daily roundtrip flights to/from Chicago •2 daily roundtrip flights to/from Newark •1 daily roundtrip flight to/from Fort Lauderdale

Alaska Airlines Boeing 737 – Photo: David Parker Brown |

The relationship between Delta Air Lines and Alaska Airlines has just become a bit more intense. Alaska has confirmed that they are looking for different vendors to help with airport operations at 13 stations, services that Delta currently provides. This appears to be something that Alaska was already planning, but Delta has sped up the timeline.

“We have been considering a change in vendors who provide passenger service, ground handling, cargo, and deicing at various locations for some time now,” an Alaska Airlines spokesperson told “This is something we routinely do to ensure our costs and services for our customers are being optimized. Delta notified us last Friday that it has elected to discontinue these service agreements with Alaska Airlines effective March 31,2014.  This change will affect 13 stations, 6 cargo offices, and various deice locations, and simply speeds up the transition we’d been planning.”

This comes after Delta had announced additional service to Seattle, where Alaska Airlines is based.

This story will be updated with additional information.

Our $.02 on Delta’s Expansion at Alaska’s Home Base

Alaska Airlines Boeing 737-700 at SeaTac Airport - Photo: Don Wilson | Port of Seattle

Alaska Airlines Boeing 737-700 at SeaTac Airport – Photo: Don Wilson | Port of Seattle

So, everybody and their brother has been writing about the recent announcement from Delta Air Lines that they’re further expanding their domestic flight schedule out of Seattle (SEA).  There have been stories from mainstream media, miles/points bloggers, and (of course) industry watchers such as ourselves.  Yet, we wanted to talk amongst ourselves and digest the information before weighing in.

Why is this a story?  It’s because Alaska Airlines (AS), which is based out of Seattle, is supposed to be a partner airline with Delta.  All three of the recently announced Delta routes are in direct competition with Alaska; actually 8 of Delta’s 13 domestic routes out of Seattle compete with Alaska.

As a guy who grew up in Washington State, and went to college at the University of Washington, I hold a special place in my heart for Alaska.  An all-Boeing 737 operator, they have a loyal following in the Northwest.  I just flew Alaska to and from Denver, and enjoyed their solid customer service, low-priced First Class upgrades, and great ground experience out of Seattle.  (Although, as seems to be common from Denver, I got stuck on the Disneyland plane – am I the only one freaked out by flying on this bird?!).

Continue reading Our $.02 on Delta’s Expansion at Alaska’s Home Base

PHOTOS: Alaska Airlines to Debut Special Employee-Celebrating Livery

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Behold this special Alaska Airlines livery seen on a Boeing 737-800 (N568AS) by Leland Schmit at Paine Field yesterday. No, this is not a new livery for Alaska, but is, “a new special scheme dedicated to our employees,” Alaska explained via Twitter.

It has sweeping lines (that look quite a bit like New Zealand’s old livery) that says, “Employee powered,” on the rear of the fuselage. Although simplistic, I have to say that I like it — especially the blue/green gradient on the engine nacelles.

Continue reading PHOTOS: Alaska Airlines to Debut Special Employee-Celebrating Livery