There is meaning behind the color for the 777X – Image: Boeing
With all the excitement of the new Boeing 777X orders announced at the Dubai Airshow, one might have missed the fact that the aircraft is showing off a new color for the Boeing livery. Is it red? Maroon? No, it is a very rich burgundy.
To date, we have seen a rainbow of colors showing up on new Boeing aircraft and the choice of burgundy is no accident.
I had the opportunity to speak with Rob Pollack, vice president Advertising, Brand and Market Positioning with Boeing to try answer why burgundy was to become the official color for the 777X.
Continue reading EXCLUSIVE: Boeing Goes Burgundy on the 777X – Why?
The special FDNY JetBlue livery debuted in New York. Image: JetBlue / Flickr
JetBlue is known for having a favorite color: blue (duh). But last week, the airline showed off a special livery that is dedicated to the Fire Department of New York City (FDNY) and it was very red.
Although there is plenty of red in this livery, the name is still true-blue: Blue Bravest.
Check out that sparkle on the tail – Photo: Alaska Airlines
Earlier this month, an Alaska Airlines Boeing 737-800 (N568AS) showed up at Paine Field with a special livery. Although the photos showed that the airline was up to something, it wasn’t obvious how cool this special livery was going to turn out.
It is more than just about looks – it’s really about celebrating those who work for the airline. Not only does the livery sport a very sparkling tail, but also the signatures of more than 8,500 employees.
“Look closely and you will see the words “Employee Powered” by the L1 door,” said Ben Minicucci, executive vice president of operations and chief operating officer during the aircraft’s debut. “This aircraft is dedicated to you as a thank you for all you have done for this airline.”
Continue reading Alaska Airlines Shows Off “Employee Powered” Livery
|Photo Courtesy of FlightAware.com
Behold this special Alaska Airlines livery seen on a Boeing 737-800 (N568AS
) by Leland Schmit
at Paine Field yesterday. No, this is not a new livery for Alaska, but is, “a new special scheme dedicated to our employees,” Alaska explained via Twitter
It has sweeping lines (that look quite a bit like New Zealand’s old livery) that says, “Employee powered,” on the rear of the fuselage. Although simplistic, I have to say that I like it — especially the blue/green gradient on the engine nacelles.
Continue reading PHOTOS: Alaska Airlines to Debut Special Employee-Celebrating Livery
This time-lapse from our friends at Jet Midwest
offers a rare glimpse into the plane repainting process from start-to-finish. The clip begins with a Sun Country
Boeing 737-800 (N804SY
) landing at Kansas City International Airport. After a fast and furious time-lapse of less than five minutes, we witness what could easily be mistaken for a brand-new plane heading back to its home base in Minneapolis, MN (MSP).
At first, you see that the paint is noticeably weathered but still beautiful in its own right. In fact, I contend that the 12 year-old paint job, as-is, was arguably more attractive than a brand-new paint job with most of the larger airlines who sport “Eurowhite” liveries (can you tell that I do not like bland liveries?)
BONUS: Lost Airline Livery: An Orange Donbassaero Airbus A320
The paint scheme that Sun Country planes sport is what many AvGeeks would refer to as a “jelly bean” livery; i.e. at the very minimum, a brightly-colored plane. There is however some dissent in the community that argues a true “jelly bean” requires that each plane be slightly different, for example the historic liveries of Braniff seen below.
Continue reading Video: A Sun Country Boeing 737-800 Gets a Fresh Paint Job