If you are an airline geek or have a TV you probably have a good idea that bags fly free with Southwest Airlines. As airline after airline started to charge for bags, Southwest stuck to their guns with no fees. More recently they have started a large advertising campaign hoping that passengers are angry at the fees and will change airlines.
Although personally I do not like paying bag fees, I understand them; weight costs money. The heavier the plane, the most it costs to fly and for now, fees are generating a lot of money for airlines. Passengers will complain about them, but are they changing airlines?
Southwest is making the bet that additional fees will not work in the long run and they will make more revenue earning more passengers than they are losing by not charging bag fees. It is a big bet, but if they lose, Southwest can always start charging bag fees.
In May 2010 Southwest completed a survey of 3900 business and leisure passengers where they could pick from 55 choices what aspect is most important to them when choosing an airline. Here are the top five “needs” for business travelers:
1. Has good safety record
2. Offers non-stop flights where I want to go
3. Has convenient flight times
4. Provides good value
5. Does not charge fees
And the top five for leisure travelers:
1) Has good safety record
2) Provides good value
3) Does not charge fees
4) Offers non-stop flights where I want to go
5) Has sales on fares
The fact that charging fees made it on the top five for business travelers is surprising to me. Most business travelers do not have to worry about the fees, since their company will pick up the charges. However, Southwest stated that even though business travelers don’t have to pay, some will have to process an expense report and explain why the additional charges are on the trip. That is annoying and takes time.
Southwest’s next step is to advertise they do not have ticket-change fees either. This won’t be as easy to get across to customers as the no bag fees. It is more obvious for a passenger to know if they have to pay for a bag. It is more difficult for passengers to know if something will come up and they will need to change their flight. Southwest feels confident they can get the message across with a series of new creative ads.
Gary Kelly, Southwest’s CEO and President, wondered out loud at their recent Media Day event, why airlines would do something passengers hate. He stated that Southwest feels lucky that almost every other airline is charging for bags and they are not.
We won’t know how successful no fees will be, but so far Southwest is reporting both growth in leisure and business travelers. I have previously stated it is not an airline’s fault for charging fees… passengers choose to pay them. If passengers are willing to pay fees, airlines will continue to charge them. If passengers rebel against the fees and choose airlines that do not charge them, you will see fees start to go away (although ticket prices will most likely go up). It is a great experiment and I think so far it is working well for Southwest.
The Boeing 747-8 Intercontinental is one step closer to taking flight. The 747-8I has 133 miles of wires and a heck of a lot of power systems.Although the aircraft might look similar to the Boeing 747-400, Bernard Choi on the video reminds us that, “beneath the familiar exterior lies a suite of new technology, all of which need power to function. For example, the Intercontinental features a more powerful flight management computer, the option of dual electronic flight bags, and a new wing with control services that are fly-by-wire, all features that make it easier to pilot the airplane. At the same time, a new cabin services system, including LED lights, will make the 747-8 Intercontinental a more comfortable space for passengers.”
United Airlines Boeing 757 (N542UA) with special Oprah livery. Click for Larger.
Man, United Airlines and their new livery has made a lot of blogs on here recently. Oprah has been making pretty good airline news as well. She gave her entire audience a trip down to Australia with Qantas and now she has her name on a United Airlines Boeing 757.
When I first received the press release all I could do was laugh, but okay I guess it makes sense. United is based out of Chicago and so is Oprah. But doesn’t Oprah always say “travel accommodations provided by… American Airlines?” I dunno, I haven’t watched it in years. Anyhow, United wants to help celebrate Oprah’s final season by creating a special livery.
Not only does the exterior have Oprah stuff, but the interior does too. On the inaugural flight, passengers had a special video message from Oprah and one lucky passenger won enough United Mileage Plus miles for a trip around the world. Everyone else got a special fleece blanket.
Delta's new kiddie wings. Which one will you choose? Click for larger.
If you follow the blog, you know I hate it when people say, “In the good old days of flying,” because most of the changes are from passenger demand, not airlines acting evil. Well, I am going to be some-what of a hypocrite and reminisce about the good ‘ol days when I was a kid. Back then I would get wings all the time from from airlines. Then as I got older, I would still ask for them, but many airlines stopped offering them.
Well guess what kids (and avgeeks)? Delta Air Lines is bringing back the kiddie wings! There are two variety that are available: silver that will come from the flight attendants and gold which would come from a pilot.
Delta started handing out the wings back in 1958 on their Royal Service DC-7s. Since times were a bit different back then, boys would be given “junior pilot” wings and girls would be given out “junior stewardess” wings. Today anyone can have either wings.
Morgan Durrant with Delta communications explained, “Kiddie wings are one of the most asked about items by our customers to crew members and we know kids and kids-at-heart will enjoy this iconic memento.” Heck yes we will. Now who will get theirs first?
I have loved following Allegiant getting their new Boeing 757’s. I find it very interesting when an airline runs only one aircraft type, then gets another. Recently I shared one Boeing 757 with Allegiant’s old livery (N901NV) and then got photos of a second Boeing 757 with Allegiant’s new livery (N902NV). I was told that this new livery would be added to their fleet of MD-80 aircraft and now we have our first look. Now we get a look at Allegiant’s new livery on an MD-82 maddog.
After seeing the first 757 in old livery and the second 757 in new livery, I wasn’t sure how I liked it. Now with more time I am liking the addition orange on the aircraft. Now, it is time to try to see one of these badboys (err maddogs) in person.
