Most of our AirlineReporting time and energy goes to this website and Twitter, but we also have a YouTube channel that we don’t want you to forget about. Over there we have some of our favorite window seat views, airport highlights, and other clips saved for your viewing pleasure. We’ve dabbled in some short video […]
Last week, without any fanfare, United Airlines updated its app. No big deal, right? Well this new update includes a flight simulator game! We played it. And while it’s no Microsoft Flight Simulator, for an app-within-an-app it’s pretty great. Once you get your app updated, you hit the “More” button on the bottom tab, go […]
How’s this for an AvGeek irony: it’s hard to planespot from a plane. Sure, while you’re on the ground there’s tons of aircraft around. But once you’re in the sky you’re zooming by other planes so rarely — and so quickly — that it’s hard to catch any of them. But one recent flight I […]
We thought those animals on the Frontier Airlines livery were just hanging around looking cute. Turns out they were biding their time, plotting. And now they’ve made their move. Frontier just announced its planned purchase of fellow ultra-low-cost-carrier Spirit Airlines. The result will be a low-cost juggernaut, ranking fifth in size among America’s airlines. One of our more prescient contributors, Steven Kimball, suggested this merger back in 2016. And from the airlines’ perspective the merger makes a lot of sense.
Obviously there’s the similarity in their approach to bare-fare pricing and bare-bones service. But also the all-Airbus narrowbody fleet, which will definitely contribute to a smoother merger and operational synergies. Both airlines operate the A320neo, and the new combined fleet will boast great fuel efficiency (cramming a ton of passengers into each plane also helps efficiency, I guess).
What’s the upshot for passengers? The airlines are trying to spin this as a positive, with Frontier loyalists getting better access to Spirit’s network in Central and South America, and Spirit-ers gaining more destinations in the western United States. The combined airline’s heft may help it better compete with the big four. At the same time, this means fewer individual airlines within the ULCC segment, which may drive up fares in that part of the market.
Also it’s no sure thing that the government will approve this plan. On one hand, the current administration has expressed a desire to keep inter-airline competition strong, and has been less friendly to mergers and partnerships. On the other hand, the administration is a little more embattled now and may not want to pick this fight. Or they may buy into the two airlines’ argument that a larger fifth player in the market is better for competition overall.
We don’t wade into pandemic talk too often here at AirlineReporter. This place is our escape from pandemic-related troubles, and we hope it is for you all too. But every once in a while our radar picks up a news update that’s hard to ignore. United made big waves last year by being the largest […]