At a time where airline’s frequent flier programs are becoming less friendly with higher charges, more miles required to redeem free flights, and more restrictions, American Airlines has decided to try something new and make it easier for its fliers to redeem their miles.
American Airlines is now allowing passengers to easily redeem one-way tickets for half the miles a round-trip ticket takes. This will open up many more options for those that only need a one-way flight, but wasn’t able to easily or cheaply do it with their miles. This should also make it easier to find a free seat on an airline. For if a person was booking a round trip “miles flight” and one of the legs had no more free slots, the entire itinerary would be denied. Now, it allows more flexibility.
Airline analysts think American Airline’s move will help to booster their AAdvantage membership by millions and will cause a ripple effect to other airlines, forcing them to follow suit. This should bring up revenue for additional passengers who want to build up their miles and also via partnerships with hotels and rental car companies who purchase miles for airlines.
It took about a year for American Airlines to make the changes to their system to handle the one-way ticketing and they expect it to take another year before seeing other airlines providing direct competition.Source: MSNBC Image: Bonedome