The Zodiac-manufactured seat represents Singapore’s entry to the Premium Economy space – Image: Singapore Airlines
Many of Singapore Airlines‘ Asian and European competitors have entered the premium economy market over the past five years. It’s a growing segment. This left analysts and frequent Singapore passengers wondering if it was going to as well. After all, Singapore’s economy experience has not been anything below top-notch since its creation. Recently though, the airline announced that they would indeed be offering a premium economy product.
A Singapore Airlines 777-300ER at the Boeing Everett Delivery Center
“Many of our customers have been asking for a Premium Economy offering and we are confident that what we are delivering will exceed their expectations,” said Singapore Airlines Executive Vice President Commercial, Mr. Mak Swee Wah. “The new cabin product is the culmination of two years of work, which included extensive research and focus group studies involving customers and our design partners.”
Continue reading Singapore Airlines Unveils Premium Economy Product
His Excellency Akbar Al Baker flanked by two senior Qatar Airways executives at his DC press conference – Photo: Bernie Leighton | AirlineReporter
There is a ridiculous war of words over whether or not American customers deserve to have choice. I’ve been over the open skies debate before, many times. Both here and other places. You know where I stand; I support the middle eastern carriers. I am not here to talk about the whole debate today, but am here to talk about only one facet of it – Qatar Airways.
Qatar Airways has been the target of a certain American that neither myself nor H.E. Akbar Al Baker would like to name. I flew to Washington D.C. to watch Qatar’s head shoot down these allegations of questionable legality in person. Furthermore, it’s always a pleasure to see my favorite aviation personality.
Continue reading Opinion: Qatar Airways Responds to Baseless Allegations
An Emirates A380 landing at Los Angeles Airport – Photo: Bernie Leighton | AirlineReporter
It’s no secret that Malaysia Airlines had a terrible 2014. So terrible that the fate of the airline hangs in the balance. The government, tired of writing blank checks to keep the airline afloat, has demanded restructuring. Hiring Christoph Mueller (of Aer Lingus hatchet-man fame), they were, finally, not going to pull any punches.
Part of this is an impressive (rumored) fleet disposition. Winding down of the entire 777 fleet by the end of next year, complete dissolving of MASkargo, and the biggest elephant in the room of all; removal of their A380s.
Can becoming a regional airline centered around the A330 save Malaysia Airlines? I’m not hopeful, but that’s not what I am here to talk about today.
I want to discuss where the planes are likely to go.
Continue reading Malaysia Airlines Might Be Downsizing. Big Time. Where Will Their Planes Go?