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AvGeeks in Action Photo: Jacob Pfleger | AirlineReporter

AvGeeks in Action – Photo: Jacob Pfleger | AirlineReporter

The 1st of July, 2015, marked the fifth anniversary of Emirates services to Prague. To celebrate this achievement, Emirates substituted an Airbus A380 on the Dubai to Prague route, which is normally served by a Boeing 777-300ER. I was fortunate enough to receive an invitation to the event. The occasion was celebrated in true Emirates fashion, with a large PR event and cocktail reception, as well as an aircraft tour and an opportunity to photograph the arrival from the tarmac; an opportunity any AvGeek among us will gladly partake in.

This was the fourth visit so far of an Airbus A380 at Prague. The first was a Lufthansa A380, followed by Emirates (for a medical diversion) and Korean Air (check out that story here). Unlike the previous events, there was much marketing and social media hype about the Emirates A380 – I guess this can be attributed to the strength of the Emirates brand image within the Czech Republic. On the day of the event, for those not fortunate enough to have access to the media/VIP event, Emirates handed out free hats and various other promotional items to all who came to view this spectacular aircraft, no matter what side of the fence they were on. Well done, EK!