Most times I can’t stand commercials. Of course this doesn’t mean I can’t appreciate a good commercial when I see one. GoGo, which provides WiFi service on airlines, has started an advertising campaign starring Trav Lehrman (say it out loud and you should get it). GoGo describes Trav as “an eccentric new spokesperson,” but I would probably say he is a bit uncouth, but still likeable.
Trav is going to be a part of a bigger advertising campaign by GoGo that will use radio, airport based advertising, online display and video ads, and social media. GoGo is also holding a contest where you can win thier internet for life and $10,000.00 — that will buy a lot of stuff you don’t need from the SkyMall catalog.
GoGo is going all out with Trav. Not only is he in video, but he also has his own website and Twitter feed. If you want more of Trav, no worries. He has starred in more than one video.
Pretty clever WiFi logo with the dots for the i's being the engines! Logo from Alaska Airlines.
Blogging about airlines adding WiFi to their fleet will never get old for me.
If you remember Alaska caused a bit of a stir after announcing they would be going with Gogo Inglight Internet service instead of Row44, which they were testing. One of the benefits of Gogo is it can be quickly installed onto an aircraft. Alaska already has six planes internet enabled and hopes to have all Boeing 737-800′s and 900′s equipped with WiFi by the end of the Summer. Their entire fleet should be setup by the end of the year. Like other airlines, Alaska will have a WiFi logo by the main cabin door and information in the seat back pocket next to you.
In a partnership with Alaska Airline’s Visa credit card, they are offering the WiFi for free until July 31, 2010. After July 31st northbound flights from Portland and Seattle to Alaska will remain free, until GoGo Inflight is able to improve on cell reception in Alaska. After the free period, prices on other flights will range from $5 to $13 depending on the time and device you want to use.
A while back I was able to fly to Baltimore and be a part of AirTran’s wifi unveiling. I was excited to see the new technology first hand, but was disappointed when my AirTran flight back to Seattle didn’t have WiFi. Well, now there is no more wondering! 100% of AirTran’s planes now have WiFi. The beauty of all aircraft on a single airline having WiFi, is you no longer have to wonder. You know by flying on AirTran or Virgin American you will be able to enjoy WiFi.
To assist with folks getting use to having the internet in close proximity of other people, AirTran has created a website to teach you about Internetiquette (awesome word). It has three funny videos and an online brochure. Bonus points for anyone who can take a picture while looking at these on an AirTran flight!
The idea of passing the time on a long flight by surfing the web (or maybe getting some work done) is very appealing. At a time where internet is pretty on all other forms of transportation (buses, trains, ferries, even your personal car), it is about time for the airline industry to catch up. However, with allowing access to the internet in a very cramped, very public place, American Airlines is planning to not allow passengers to surf any porn sites.
Although there haven’t been any reports of passengers surfing the naughty pages, it is probably a good idea to do this now before little Sally, the underage flying alone child, sees something she shouldn’t.