During the recent ITB exhibition in Berlin, Emirates revealed its new Boeing 777 business class product – Photo: Jacob Pfleger | AirlineReporter
During the recent ITB travel exhibition in Berlin, Emirates revealed its new business class seat which will become standard on all Boeing 777-300ER aircraft delivered from November 2016. This includes the future Boeing 777X, when it eventually enters into service. I was fortunate enough to take a look at this new business class seat from Emirates and develop an opinion on it.
As predicted, Emirates has chosen to maintain its 2-3-2 layout with the new business class – Photo: Jacob Pfleger | AirlineReporter
Prior to the official reveal of the new seat, there was much talk in the industry about this new product for the 777. While Emirates remained reasonably tight-lipped, it did reveal that the new product would remain in the existing 2-3-2 layout. My initial impression of the seat was that, despite being on the slightly narrow side, the legroom is vastly increased, as is the size of the IFE screen, which is one of the biggest I have seen in business class.
AvGeeks in Action – Photo: Jacob Pfleger | AirlineReporter
The 1st of July, 2015, marked the fifth anniversary of Emirates services to Prague. To celebrate this achievement, Emirates substituted an Airbus A380 on the Dubai to Prague route, which is normally served by a Boeing 777-300ER. I was fortunate enough to receive an invitation to the event. The occasion was celebrated in true Emirates fashion, with a large PR event and cocktail reception, as well as an aircraft tour and an opportunity to photograph the arrival from the tarmac; an opportunity any AvGeek among us will gladly partake in.
This was the fourth visit so far of an Airbus A380 at Prague. The first was a Lufthansa A380, followed by Emirates (for a medical diversion) and Korean Air (check out that story here). Unlike the previous events, there was much marketing and social media hype about the Emirates A380 – I guess this can be attributed to the strength of the Emirates brand image within the Czech Republic. On the day of the event, for those not fortunate enough to have access to the media/VIP event, Emirates handed out free hats and various other promotional items to all who came to view this spectacular aircraft, no matter what side of the fence they were on. Well done, EK!
An Emirates 777-31H/ER sits in a delivery stall at the Boeing Paine Field – Photo – Bernie Leighton | AirlineReporter
It’s that time again. Time for me to give you some of my personal thoughts on a topic. Some might call it a rant.
You know the time when an American aviation lobby group decides that there’s just too much competition in the world? Not only is it the “Big Three” themselves, but also an aviation lobbying group backed by them. Combined, these companies and interest groups can bring a lot more lobbying firepower to the table.
Their argument, as is everyone’s against someone who does business differently than them, is the old fallacy of “if their costs are lower than ours, it must be the result of either unfair trade practices or shady accounting.”
This time, the argument is about how Gulf airlines Emirates, Etihad, and Qatar Airways may have received launch subsidies. Indeed, the argument goes further and states that they are continuing to receive subsidies to fuel their current expansion and operation.
Emirates A380 Bar/Lounge – Photo: Jacob Pfleger | AirlineReporter
In part one of my review, I covered the standard features of the first class suite and product on-board the Emirates A380. In part two, I will cover the unique features of the Emirates A380 available to premium class passengers including the Business Class bar/lounge.
For first and business class passengers, the bar at the rear of the main deck is the place to be and be seen on any A380 flight. It is truly a unique experience and comes complete with a dedicated bartender who will mix up your favorite drink.
Whilst first class passengers get their own bar at the front of the cabin, it tends to be a bit lonely and there is no where to sit; thus, I recommend the business class bar at the back. While the business bar does not have the same high-end beverages as at the first class bar, the crew will happily bring these premium beverages to you when you are in the business bar.
While the first class bar has a wide range of premium beverages, it lacks the atmosphere of the business class bar – Photo: Jacob Pfleger | AirlineReporter
The bar is set up in a fashion akin to what I have seen on many private jets. There is the central bar with lounge seating on either side; this can accommodate up to five passengers on each lounge. In addition to the lounge seating, there is also ample space at the exits which have a standing bar arrangement with a table affixed to the exit which is quite handy when the lounge seating is occupied.