Browsing Tag: American Airlines

Big network expansion out of LAX for American, with eight new destinations all starting June 2.

Big network expansion out of LAX for American, with eight new destinations all starting June 2

On June 2, American commenced a major expansion of its route network, with 21 new nonstop routes this month. This includes 10 new destinations just from Los Angeles International Airport (LAX), marking the largest expansion ever at LAX.

Thursday saw the largest number of inaugural flights, with eight ribbon-cutting ceremonies in Los Angeles that day, something the carrier had never done before in its history. I was invited to be part of the festivities and join the entourage, which included Jim Moses, the Managing Director (MD) for American at LAX. What does a day full of ribbon cutting ceremonies look like, you ask…?

An American Boeing 787-8 (N812AN) at LAX.

An American Boeing 787-8 (N812AN) at LAX. Southwest does not have any 787s.

A few weeks ago, my esteemed colleague JL Johnson penned a piece extolling the virtues of his favorite carrier, Southwest Airlines. He laid out nine reasons why Southwest was tops in his mind, and quite honestly I didn’t disagree with any of the facts he laid out on why the airline is so immensely popular with so many people.

However, with all the positives Southwest has under its belt, I personally can’t remember the last time I stepped foot on a Southwest 737… at least seven-to-eight years, I think. So if Southwest isn’t so bad, and I think it’s a perfectly fine airline, why have I clocked about 800,000 miles without a single Southwest flight?

First, let’s get one thing clear: This piece isn’t meant to be a hostile response to JL or his story, or even as a “Southwest is bad” take-down rant. Like I said, he has valid points, and Southwest is a fine airline, one that I even recommend others to fly. The goal of this piece is to give those who are wondering some insight into why someone might choose not to fly Southwest.

The waiting area for shuttle buses out of LAX Terminal 4.

The waiting area for shuttle buses out of LAX Terminal 4

On May 16, American unveiled a series of operational and visual updates at Los Angeles International Airport (LAX) in an attempt to better streamline passenger flow and optimize capacity ahead of the summer travel season. From gate renumbering to new signage, the changes were implemented overnight, in time for the busy Monday morning rush. While there was no media announcement, AirlineReporter was invited to see the changes for ourselves. With AA being spread over two separate terminals and undertaking a large expansion at breakneck speed, something had to be done. Here’s what you need to know…

LAX at sunset.

LAX at sunset

I would be willing to wager that most of the traveling public simply buys whatever airfare suits them best to get from Point A to Point B, and probably back to Point A. Whether it be the ever-popular nonstop, the obvious geographic connection, the shortest connecting time, and/or simply the lowest price, most people don’t really think outside the box when it comes to booking tickets. The carriers rely on the fact that customers will simply select from among the first few options they see when booking online; as such, there have been PR battles and even lawsuits over what order online travel booking sites list certain fares and airlines.

What you may not know is that fare rules (you know, those long-winded, multi-page things full of legal mumbo-jumbo you never read before clicking the box saying you agree to them and purchasing the ticket) many times have built-in flexibility that’s just waiting to be utilized for maximum effect, even on the cheapest fares…