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Is This Boeing 737-800 Prepped for American Airline’s New Livery?

Is the 737-800 on the left set up for American Airlines new livery? The one of the right is an older 737-800. Left Image: Malcolm Muir. Right Image: Drewski2112.

Is the 737-800 on the left set up for American Airlines new livery? The one of the right is an older 737-800. Left Image: Malcolm Muir. Right Image: Drewski2112. [CLICK FOR LARGER]

It is shocking how locked down American Airlines has their new livery. I will admit that I have been trying to get some inside scoop on the livery and no one is talking, mostly because so few people actually know what this new livery is going to look like.

We have seen American’s new 777-300ERs (77W) with a base paint, but we aren’t sure of the colors (I will go out on a limb and say that red and blue will survive). What the titles will look like or if we will still see the eagle is still anyone’s guess.

BONUS: Interior photos of AA’s 77W.

One questions has been if American will paint its entire fleet in the new design or if this is just a special one-off livery to celebrate the 777-300ER.  Recently, Malcolm Muir, AirlineRepoter.com correspondent, caught a photo of a new American Boeing 737-800 and noticed a difference.

It might not be so obvious looking at the two 737′s above, but take a look at the winglets. The newest one (on the left), is lacking the AA.com on the winglet, which has been seen on all previous pre-painted 737s. Is this because it is set to get AA’s new design? Probably.

American Airlines third Boeing 777-300ER (N719AN) seen in Portland on January 8, 2013. Photo by Sabian404/Russell Hill

American Airlines third Boeing 777-300ER (N719AN) seen in Portland on January 8, 2013. Photo by Sabian404/Russell Hill.

It is highly expected that American’s new livery will debut on one of their Boeing 777-300ERs at Dallas/Fort Worth International Airport, but when? American took delivery of their first 77W over a month ago and it has been conducting demo/preparation flights for the airline (it was recently seen in Miami with mini-American titles). The first 777-300ER is scheduled to start service from DFW to  Sao Paulo on January 31, 2013, which doesn’t leave much time for American to show off their new livery.

I highly doubt that they would fly the 77W on scheduled service in this half-livery and of course they want to get as much publicity off the new livery and their change in direction as possible. I expect that we should all have a date of unveiling rather soon — like by the end of the week. I would hope that unlike the delivery of their first 777-300ER, the new livery unveiling will not go quietly — stay tuned.

UPDATE: Tom Horton, the parent of American Airlines parent AMR, sent out a letter employees earlier today and in it stated, “With all of these changes, our company will very quickly begin to look and feel very different – both inside and out. We will be sharing more information about the new look and feel very soon.” Notice how the “very” is italicized — American did that. It is coming soon. Very soon. (see the full letter)

This story written by…David Parker Brown, Editor & Founder.

David started AirlineReporter.com in the summer of 2008, but has had a passion for aviation since he was a kid. Born and raised in the Seattle area (where he is currently based) has surely had an influence and he couldn’t imagine living anywhere else in the world.

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