Browsing Tag: Allegiant Livery

An Allegiant A320 in the current livery seen at Kansas City International. - Photo: C.T. Thongklin

An Allegiant A320 in the current livery, seen at Kansas City International – Photo: C.T. Thongklin

Late last month Allegiant announced plans to acquire twelve new Airbus A320s. Airlines make fleet announcements often, but this one was of particular significance for a number of reasons.

Allegiant’s order for new A320s:

First, this order for brand-new planes, direct from Airbus, signals a change in standard operating procedure for the Las Vegas-based ultra-low-cost carrier (ULCC). Historically, Allegiant had shirked the trend of its ULCC peers, both domestically and abroad, of adopting fuel-efficient, modern aircraft. Instead, the airline has had a well-known preference for less costly mid-to-late life secondhand McDonnell Douglas MD-80 series planes. Cheaper planes equate to lower fares, and higher margins. This concept is not new; many budget carriers have used that model and benefited greatly from it (some have not). Allegiant is no exception. The airline is so well known for this preference, in fact, that few realize that the airline began acquiring Airbus aircraft in 2013. I myself was surprised to learn that the number of available seat miles flown by Allegiant’s Airbus fleet is nearly tied with that of their larger McDonnell Douglas fleet. Jude Bricker, Allegiant Travel Company senior vice president of planning, confirms expectations that the Airbus fleet will tip the scales by the close of 2016.

Older, used Airbus planes are known for being attractively priced. This is something Allegiant saw as early as 2012 when the airline announced plans to acquire its first batch of A319s. Then-President Andrew C. Levy stated, “A319 asset values have significantly declined and now mirror the environment we saw when we first began buying MD-80s.” While Airbus has focused much of its attention on pushing its newer and higher priced NEO (new engine option) models, it seems existing Airbus variants and future current engine option (CEO) deliveries are well positioned to become as ubiquitous as the much loved, budget friendly, long-lived MD-80s they are slowly but steadily replacing.

Allegiant’s newest (employee-approved) livery iteration:

Alongside this announcement, the airline unveiled plans for an incremental livery modification. Two final contenders were chosen, and employees were given an option to vote on which would be adopted.

Allegiant announces A320 purchase and new livery candidates. - Image: Allegiant's Facebook

Allegiant announces A320 purchase and new livery candidates – Image: Allegiant’s Facebook

Which did the employees choose?

I have loved following Allegiant getting their new Boeing 757’s. I find it very interesting when an airline runs only one aircraft type, then gets another. Recently I shared one Boeing 757 with Allegiant’s old livery (N901NV) and then got photos of a second Boeing 757 with Allegiant’s new livery (N902NV). I was told that this new livery would be added to their fleet of MD-80 aircraft and now we have our first look. Now we get a look at Allegiant’s new livery on an MD-82 maddog.

After seeing the first 757 in old livery and the second 757 in new livery, I wasn’t sure how I liked it. Now with more time I am liking the addition orange on the aircraft. Now, it is time to try to see one of these badboys (err maddogs) in person.

Photos from Allegiant

I have been following Allegiant painting their new (to them) Boeing 757s from the begining. From the winglets to a partial shot of the body. Now I have gotten access to four more photos from a blogspot set up just to share these photos (there is actually a 5th pic there).  Check out these pictures of the Allegiant livery on Boeing 757 N901NV (click for larger):

Although Allegiant has announced many new flights this week, none of them are for one of the Boeing 757’s. I have been told that they will continue to announce new routes next week, but not to expect any Boeing 757 routes…yet. It is expected that these 757s will fly to Honolulu, but nothing to date has been confirmed. Until then, we will just have to enjoy these photos of the 757’s.

The Boeing 757 already has such a clean look and this livery looks quite at home. If they do fly out of Bellingham to Honolulu, as expected, I think it will be worth the trip to see one of these planes in person (Bellingham is about 1.5hrs north of Seattle).