Horizon Air's UW livery taken during the football game yesterday.

Horizon Air's UW livery taken during the football game yesterday. Photo taken by Sam Al-Khoury, UW Seattle graduate and co-worker.

I am a proud graduate of the University of Washington (in Seattle, WA) and yesterday was their homecoming game against the Oregon Ducks (43 to 19, we lost, I don’t want to talk about that…). During the game, Horizon Air flew one of their Bombardier Q400’s over the field with a special UW livery. I would have loved to been there to see the flyover myself (and oh yea, the game too), but I was not able to. Luckily I made a call out to all my friends to take photos of the flyover for me. Had quite a few people come through with flying colors!

Dan Russo, vice president, Marketing and Communications for Horizon Air said, “This is one of the most ambitious promotions we’ve ever done. It will generate a lot of excitement around our partnerships with these schools and strengthen Horizon’s brand as ‘Wings of the Great Northwest.’ ”

The plane flying over the stadium. Done by Brice Hammack with HAM photographies and UW Bothell graduate.

The plane flying over the stadium. Done by Brice Hammack with HAM designs and UW Bothell graduate.

This is one of five current variants of collegiate liveries. The others include:  Oregon, Oregon State, Washington State and, on Nov. 8, 2009, Boise State will join the fleet. I was a little upset to see that University of Washington had a prop and our rival Washington State University had a jet. However, Clint who works for Horizon Marketing told me, “We’re in the process of phasing out the jets and they will all be props once that is done. BSU will also be a prop,” which makes me feel a bit better! I think it looks better on the Q400 anyhow.

My team might have lost the game, but I think Horizon gained a great publicity idea!

Additional Photos . Brice does awesome photos via HAM designs out of Seattle, WA.

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David is the Editor-in-Chief & Founder of AirlineReporter. He has written, consulted, and presented on multiple topics relating to airlines and travel since 2008. He has been quoted and written for a number of news organizations, including BBC, CNN, NBC News, Bloomberg, and others. He is passionate about sharing the complexities, the benefits, and the fun stuff of the airline business. Email me: david@airlinereporter.com

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Great pic! Go Huskies!!!!

Temo Madrigal

Great livery! Now, if their prices were as competitive as other airlines that fly out of Seattle, I would be more happy and actually fly with Alaska!

Patty Fong

I hate these airplanes. They fly over my neighborhood daily and they are very noisy and low-flying. I wish Horizon Air would do something to alter their flight pattern and reduce the noise of these planes. We are experiencing them on a N-S landing pattern near Beacon Hill into Sea-Tac.

Hey Patty!

That is weird they are so loud. The planes that Horizon flies are some of the quietest in the industry.

I live in the flight path of Paine Field up by Everett and I enjoy the planes flying over, but of course I am a bit of an aviation nerd ;).


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